How to Get Other People to Share Your Content

 We all see the funny cat videos that get shared and rack up millions of views, and we hope that our content will achieve similar virality.

Like this one that has 79 million views of a keyboard playing cat.

However, you have very little control over what people will share.

Most people online are in a passive state, and unless your content is hilarious, it isn't going to get shared widely.

So how do you create content that others will want to share? Here are some strategies to help you get started.

Create Personalized Content

One of the most effective ways to create shareable content is to personalize it to a specific client.

For example, when I create case studies of my students, I ask for permission to write them and then ask if the parents would be willing to share the case study about their child.

Parents love to brag about their kids, so this gives them something to share with pride.

Of course, it's important to respect the child's privacy and get the parents' approval before publishing.

By involving the parents in the review process, you ensure accuracy and build trust, making them more likely to share the content.

Simply Ask Your Audience to Share

Engaging your audience to share your content can be as simple as asking.

First, make sure your content is easily shareable with quick buttons for Facebook, Twitter, or email.

Sometimes, your call to action doesn't need to be about booking a consultation; it can be about sharing the content with others if they found it helpful.

A simple request can significantly increase the chances of your content being shared.

Use Effective Tools and Platforms

Utilizing the right tools and platforms can enhance your content sharing strategy.

Recently, our community, the Insider Secrets Club, has been using Full Scope Freelancer.

This platform has all the tools you need to build your tutoring business, including a calendar scheduler, website, blog, email, and social media sharing capabilities for Facebook, Twitter, LinkedIn, and Instagram.

Another great tool is Canva, which allows you to create professional images and batch publish them to different platforms, making content creation and sharing seamless and efficient.

Measure the Success of Your Strategies

To measure the success of your content sharing strategies, stay connected with your ideal parents on social media and check if they repost your content.

If you're using a call to action, track the data on your chosen tool. For videos, platforms like YouTube show how many times the content has been shared.

Similarly, blogs can be set up to display the number of shares. These metrics will help you understand the effectiveness of your sharing strategies and make necessary adjustments.

 By implementing these strategies, you can increase the likelihood of your content being shared and expand your reach.

Remember, building a shareable content strategy takes time and consistency, but with the right approach, you can achieve great results.

Want to keep reading about how to create successful content.  Read blog: Why Posting Every Day Won’t Guarantee Success: The Truth About Content Strategy for Tutors